Jump to content

Verdical Group

Add links
From Wikipedia, the free encyclopedia
Verdical Group
Company typePrivate benefit corporation
IndustrySustainability
ESG
Green building
Energy modeling
Life cycle assessment
Commissioning
Sustainable event management
FoundedAugust 30, 2012; 12 years ago (2012-08-30) in Pasadena, California, United States
FounderDrew Shula
HeadquartersPasadena, California
Area served
Worldwide
ServicesNet Zero Conference
Number of employees
19 (2025)
Websitehttps://verdicalgroup.com/

Verdical Group, Inc. is an American sustainability consulting company founded in 2012[1]. The company provides sustainability consulting services for buildings, products, organizations, and events[2][3][4][5].

Verdical Group was founded by Drew Shula in his Pasadena, California garage as a direct response to the climate crisis[6], as 40% of global carbon emissions come from buildings[7]. In a 2022 interview with Metropolis Magazine, Shula described founding the company as an act of "architectural disobedience," or, "architectural design and building construction with an ultra-focus on sustainability and carbon reduction. It’s using buildings to help solve the climate crisis, but what’s needed is a radical break from the status quo of conventional repetitive building practices."[8][9]

The company is private and structured as a benefit corporation in the State of California[10], with offices in Los Angeles, Pasadena, San Diego, and San Francisco[11]. Shula is 100% owner of the company[12]. Verdical Group has worked with high profile institutions such as NASA, Google, Johnson & Johnson, Meta, and Apple[13]. Verdical Group has been featured in media including The Washington Post[14], Architect Magazine[15], Metropolis Magazine, Architectural Record, and USA Today.  

Business as a force for good

[edit]

Verdical Group founder Drew Shula's goal in starting the company, was to use business as a force for good[16]. The firm's services include net zero consulting[17][18][19], and U.S. Green Building Council LEED certification consulting, to reduce energy and water use in buildings[20][21].

Verdical Group is a certified B Corporation, by third party B Lab, a certification program to measure a for-profit company's environmental and social performance[22]. The company is a member of the corporate giving program 1% for the Planet, donating at least 1% of total annual revenue (not just profit) to environmental nonprofits and has donated $183,198 as of 2023[23].

Verdical Group achieved net positive operations for it's entire existence by offsetting it's annual carbon footprint, plus an additional 10%, back to the company's founding in 2012. This includes all company operations encompassing impact areas such as company office space, employee travel, waste, and procurement.[24]

Verdical Group is a signatory of Amazon's Climate Pledge[25], and has a policy to not accept money from fossil fuel companies. Verdical Group banks with "fossil free" banks including Beneficial State Bank, and the company's investment accounts are fully divested from fossil fuels, tobacco, prisons, and firearms[26].

Additionally, Verdical Group uses their marketing platforms to advocate for social and environmental causes including: antiracism, equity, human rights, democracy and voting, the climate crisis, environmentalism, renewable energy, and decarbonization[27][28].

Net Zero Conference

[edit]

Verdical Group's founder, Drew Shula, also founded the Net Zero Conference and associated Trailblazer Awards, through Verdical Group, in 2014. Verdical Group produces the annual conference, which is one of the largest in the world dedicated to net zero design[29][30]. The conference has grown to 1,500 attendees from 54 countries and 45 U.S. states[31].

Company Awards & Recognition

[edit]

- 2024: Nominee, 1% for the Planet Summit Awards[32]

- 2024: Engineering News-Record (ENR) Regional Best Project Awards[33]

- 2024: Two-time winner of the USGBC California, Green Building Awards[34]

- 2023: Real Leaders Impact Award winner[35]

- 2022: Finalist, Small Business of the Year, U.S. Chamber of Commerce, Dream Big Awards[36]

See Also

[edit]

- List of benefit corporations

- Public benefit corporations based in California

- B Lab-certified corporations

- Business action on climate change

References

[edit]
  1. ^ "Staff Spotlight: Drew Shula – Verdical Group | Sustainability Consultants | Green Building Consultants Los Angeles | LEED | ESG | Sustainable Event Planning || Commissioning | Energy Modeling | Program Management | CALGreen | Living Building Challenge | WELL Building Consultant | Net Zero Building | High Performance Building Designs". Retrieved 2025-04-30.
  2. ^ Nates-Perez, Alex (2016-03-01). "Event Recap: Verdical Group's Inaugural Biomimicry Conference - gb&d". gb&d magazine. Retrieved 2025-04-30.
  3. ^ "A Host Facility's Energy Sources: What Planners Should Know". MeetingsNet. 2023-03-28. Retrieved 2025-04-30.
  4. ^ "Seeking Sustainability". Small Market Meetings. 2024-06-01. Retrieved 2025-04-30.
  5. ^ "Carbon Control". www.themeetingmagazines.com. 2022-02-24. Retrieved 2025-04-30.
  6. ^ "Pasadena Entrepreneur's Company Is Helping Building Industry Reduce Its Carbon Footprint – Pasadena Now". pasadenanow.com. Retrieved 2025-04-30.
  7. ^ "Q&A: Design and the Climate Crisis". Metropolis. Retrieved 2025-04-30.
  8. ^ Editors, Metropolis. "Practicing "Architectural Disobedience" with Verdical Group CEO Drew Shula". Metropolis. Retrieved 2025-04-30. {{cite web}}: |last= has generic name (help)
  9. ^ Penny, Janelle (2018-06-15). "LEED Certification Tips: Water Efficiency". Buildings. Retrieved 2025-04-30.
  10. ^ "VERDICAL GROUP, INC. in Pasadena, CA | Company Info & Reviews". www.bizapedia.com. 2025-01-29. Retrieved 2025-04-30.
  11. ^ "Apply – Verdical Group | Sustainability Consultants | Green Building Consultants Los Angeles | LEED | ESG | Sustainable Event Planning || Commissioning | Energy Modeling | Program Management | CALGreen | Living Building Challenge | WELL Building Consultant | Net Zero Building | High Performance Building Designs". Retrieved 2025-04-30.
  12. ^ "Verdical Group's 2023 Brand Impact Report – Verdical Group | Sustainability Consultants | Green Building Consultants Los Angeles | LEED | ESG | Sustainable Event Planning || Commissioning | Energy Modeling | Program Management | CALGreen | Living Building Challenge | WELL Building Consultant | Net Zero Building | High Performance Building Designs". Retrieved 2025-04-30.
  13. ^ "Verdical Group - Certified B Corporation - B Lab Global". www.bcorporation.net. Retrieved 2025-04-30.
  14. ^ Merchant, Emma Foehringer (2023-02-24). "Moving homes creates tons of waste. Here's how to be greener about it". The Washington Post. ISSN 0190-8286. Retrieved 2025-04-30.
  15. ^ "Little Berkeley by Kevin Daly Architects". Architect. 2019-02-11. Retrieved 2025-04-30.
  16. ^ "Green building consultants work to change how we live this World Environment Day". spectrumnews1.com. Retrieved 2025-04-30.
  17. ^ "Continuing Education: Architects Zero in on Zero to Define Building Performance | Architectural Record". www.architecturalrecord.com. Retrieved 2025-04-30.
  18. ^ "USA Today Feature – Verdical Group | Sustainability Consultants | Green Building Consultants Los Angeles | LEED | ESG | Sustainable Event Planning || Commissioning | Energy Modeling | Program Management | CALGreen | Living Building Challenge | WELL Building Consultant | Net Zero Building | High Performance Building Designs". Retrieved 2025-04-30.
  19. ^ Kirk, Patricia (April 29, 2021). "How Office Owners are Achieving Net Zero Goals". Wealth Management.
  20. ^ "The latest LEED points drive creativity in project approaches | U.S. Green Building Council". www.usgbc.org. Retrieved 2025-04-30.
  21. ^ "Top 10 LEED States Show Continued Commitment to Healthy, Green Buildings". Facilitiesnet. Retrieved 2025-04-30.
  22. ^ "Verdical Group - Certified B Corporation - B Lab Global". www.bcorporation.net. Retrieved 2025-04-30.
  23. ^ "Verdical Group: Building a Net Zero Future | 1% for the Planet Blog". www.onepercentfortheplanet.org. Retrieved 2025-04-30.
  24. ^ "WHO WE ARE – Verdical Group | Sustainability Consultants | Green Building Consultants Los Angeles | LEED | ESG | Sustainable Event Planning || Commissioning | Energy Modeling | Program Management | CALGreen | Living Building Challenge | WELL Building Consultant | Net Zero Building | High Performance Building Designs". Retrieved 2025-04-30.
  25. ^ "Net-zero carbon by 2040". www.theclimatepledge.com. Retrieved 2025-04-30.
  26. ^ Editors, Metropolis. "Practicing "Architectural Disobedience" with Verdical Group CEO Drew Shula". Metropolis. Retrieved 2025-04-30. {{cite web}}: |last= has generic name (help)
  27. ^ "WHO WE ARE – Verdical Group | Sustainability Consultants | Green Building Consultants Los Angeles | LEED | ESG | Sustainable Event Planning || Commissioning | Energy Modeling | Program Management | CALGreen | Living Building Challenge | WELL Building Consultant | Net Zero Building | High Performance Building Designs". Retrieved 2025-04-30.
  28. ^ Jacques, Kiley (2024-02-26). "World's Largest Inventory of Global GHG Emissions". GreenBuildingAdvisor. Retrieved 2025-04-30.
  29. ^ Staff, ILFI (2019-09-04). "Net Zero for All: An Interview with Net Zero Conference Event Chair Drew Shula | Trim Tab". Retrieved 2025-04-30.
  30. ^ "Steelmakers forge ahead on cleaning up their notoriously dirty…". Canary Media. 2021-09-28. Retrieved 2025-04-30.
  31. ^ "About Us". Net Zero Conference. Retrieved 2025-04-30.
  32. ^ "Cast your vote for the 2024 Summit Award nominees | 1% for the Planet Blog". www.onepercentfortheplanet.org. Retrieved 2025-04-30.
  33. ^ "LAX Terminal Cores & Nimoy Theater Amongst ENR CA's Regional Best Projects – Verdical Group | Sustainability Consultants | Green Building Consultants Los Angeles | LEED | ESG | Sustainable Event Planning || Commissioning | Energy Modeling | Program Management | CALGreen | Living Building Challenge | WELL Building Consultant | Net Zero Building | High Performance Building Designs". Retrieved 2025-04-30.
  34. ^ Brow, Julie Du (2024-12-02). "14th Annual CA Green Building & Community Awards Announced". USGBC-CA. Retrieved 2025-04-30.
  35. ^ "Real Leaders Impact Awards 2023". real-leaders.com. Retrieved 2025-04-30.
  36. ^ "U.S. Chamber of Commerce Announces Finalists for Dream Big Small Business Awards". www.uschamber.com. 2022-09-08. Retrieved 2025-04-30.
Retrieved from "https://en.wikipedia.org/w/index.php?title=Verdical_Group&oldid=1288396782"